/* ============================================================
   Alpha Creative Studio — minimal monochrome + one lime accent
   ============================================================ */

:root {
  --ink: #0a0a08;
  --ink-2: #131311;
  --ink-3: #1c1c19;
  --paper: #f6f3ec;
  --paper-2: #eeeae0;
  --muted: #9a958a;
  --muted-2: #6e6a61;
  --line: rgba(246, 243, 236, 0.12);
  --line-strong: rgba(246, 243, 236, 0.22);
  --line-ink: rgba(10, 10, 8, 0.10);
  --line-ink-strong: rgba(10, 10, 8, 0.22);
  --accent: #d7ff48;
  --accent-soft: rgba(215, 255, 72, 0.14);
  --accent-ink: #2a3500;
  --radius: 6px;
  --radius-lg: 10px;
  --max-w: 1240px;
  --font-display: "Anton", Impact, "Arial Narrow Bold", sans-serif;
  --font-sans: "Manrope", ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --font-mono: "JetBrains Mono", ui-monospace, SFMono-Regular, Menlo, Consolas, monospace;
  color-scheme: dark;
}

* { box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  margin: 0;
  background: var(--ink);
  color: var(--paper);
  font-family: var(--font-sans);
  font-feature-settings: "ss01", "cv11";
  font-weight: 500;
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

::selection { background: var(--accent); color: var(--ink); }

a { color: inherit; text-decoration: none; }
img, video { display: block; max-width: 100%; }
code {
  font-family: var(--font-mono);
  font-size: 0.9em;
}

/* ----- Header ----- */

.site-header {
  position: fixed;
  top: 0; left: 0; right: 0;
  z-index: 30;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 32px;
  padding: 14px clamp(20px, 4vw, 48px);
  background: rgba(10, 10, 8, 0.55);
  border-bottom: 1px solid transparent;
  backdrop-filter: saturate(140%) blur(14px);
  -webkit-backdrop-filter: saturate(140%) blur(14px);
  transition: background 220ms ease, border-color 220ms ease;
}

.site-header.is-scrolled {
  background: rgba(10, 10, 8, 0.82);
  border-bottom-color: var(--line);
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-size: 14px;
  font-weight: 700;
  letter-spacing: -0.005em;
  white-space: nowrap;
}

.brand-soft { color: var(--muted); font-weight: 500; }

.brand-dot {
  width: 8px; height: 8px;
  border-radius: 999px;
  background: var(--accent);
  box-shadow: 0 0 0 3px rgba(215, 255, 72, 0.18);
}

.nav-links {
  display: flex;
  align-items: center;
  gap: 26px;
  font-size: 13.5px;
  color: var(--muted);
}

.nav-links a {
  position: relative;
  transition: color 160ms ease;
}

.nav-links a:hover { color: var(--paper); }

.nav-links a::after {
  content: "";
  position: absolute;
  left: 0; right: 0; bottom: -6px;
  height: 1px;
  background: var(--accent);
  transform: scaleX(0);
  transform-origin: left center;
  transition: transform 220ms ease;
}

.nav-links a:hover::after { transform: scaleX(1); }

/* ----- Type ----- */

h1, h2, h3, h4, p { margin-top: 0; }

h1 {
  margin: 0 0 22px;
  font-family: var(--font-display);
  font-size: clamp(44px, 6.4vw, 88px);
  line-height: 1;
  letter-spacing: -0.005em;
  font-weight: 400;
  text-wrap: balance;
}

h2 {
  margin: 0 0 14px;
  font-family: var(--font-display);
  font-size: clamp(32px, 4.2vw, 56px);
  line-height: 1.04;
  letter-spacing: -0.005em;
  font-weight: 400;
  text-wrap: balance;
}

h3 {
  margin: 0 0 8px;
  font-size: clamp(18px, 1.6vw, 22px);
  line-height: 1.2;
  letter-spacing: -0.01em;
  font-weight: 700;
}

p { line-height: 1.6; }

.eyebrow {
  margin: 0 0 18px;
  display: inline-flex;
  align-items: center;
  gap: 8px;
  color: var(--muted);
  font-family: var(--font-mono);
  font-size: 11.5px;
  font-weight: 500;
  letter-spacing: 0.04em;
  text-transform: uppercase;
}

.eyebrow::before {
  content: "";
  width: 14px; height: 1px;
  background: var(--accent);
}

.eyebrow-muted::before { background: var(--muted); }

/* ----- Buttons ----- */

.button {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  min-height: 46px;
  padding: 12px 18px;
  border-radius: var(--radius);
  font-size: 14px;
  font-weight: 700;
  letter-spacing: -0.005em;
  line-height: 1;
  transition: transform 160ms ease, background 160ms ease, border-color 160ms ease, color 160ms ease;
  cursor: pointer;
}

.button-primary {
  background: var(--accent);
  color: var(--ink);
}

.button-primary:hover {
  background: #e2ff61;
  transform: translateY(-1px);
}

.button-ghost {
  background: transparent;
  border: 1px solid var(--line-strong);
  color: var(--paper);
}

.button-ghost:hover {
  border-color: var(--paper);
}

.button-large {
  min-height: 54px;
  padding: 16px 22px;
  font-size: 15px;
}

.button-price {
  font-size: 12px;
  font-weight: 700;
  padding: 3px 8px;
  border-radius: 4px;
  background: rgba(10, 10, 8, 0.18);
  color: inherit;
}

/* ----- Hero ----- */

.hero {
  position: relative;
  padding: 156px clamp(20px, 5vw, 56px) clamp(56px, 8vw, 96px);
  border-bottom: 1px solid var(--line);
  display: grid;
  gap: clamp(40px, 6vw, 72px);
}

.hero-content {
  max-width: 880px;
}

.hero-copy {
  max-width: 640px;
  margin: 0 0 30px;
  color: rgba(246, 243, 236, 0.74);
  font-size: clamp(17px, 1.5vw, 20px);
  line-height: 1.55;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin-bottom: 22px;
}

.hero-fineprint {
  margin: 0;
  max-width: 540px;
  color: var(--muted-2);
  font-size: 13px;
  line-height: 1.55;
}

.hero-media {
  position: relative;
  margin: 0;
  border-radius: var(--radius-lg);
  overflow: hidden;
  border: 1px solid var(--line);
  background: #000;
  aspect-ratio: 21 / 9;
  max-height: 64svh;
}

.hero-video {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.hero-media figcaption {
  position: absolute;
  left: 0; right: 0; bottom: 0;
  padding: 16px 20px;
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  gap: 18px;
  background: linear-gradient(0deg, rgba(10, 10, 8, 0.78) 0%, rgba(10, 10, 8, 0) 100%);
  color: var(--paper);
  font-size: 13px;
}

.hero-media figcaption span {
  color: var(--accent);
  font-family: var(--font-mono);
  font-size: 11px;
  letter-spacing: 0.04em;
  text-transform: uppercase;
}

.hero-media figcaption strong {
  font-weight: 600;
  color: rgba(246, 243, 236, 0.86);
}

/* ----- Sections base ----- */

.section {
  padding: clamp(80px, 9vw, 132px) clamp(20px, 5vw, 56px);
  border-bottom: 1px solid var(--line);
}

.section-head {
  max-width: 820px;
  margin-bottom: clamp(42px, 5vw, 64px);
}

.section-head h2 { margin-bottom: 16px; }

.section-head .lede,
.system-copy p:not(.eyebrow) {
  max-width: 640px;
  color: var(--muted);
  font-size: 17px;
  line-height: 1.6;
}

/* ----- Proof ----- */

.proof-section { background: var(--ink-2); }

.proof-feature {
  margin: 0 0 18px;
  border-radius: var(--radius-lg);
  overflow: hidden;
  border: 1px solid var(--line);
  background: #000;
  transition: border-color 240ms ease, transform 320ms cubic-bezier(.2,.7,.2,1);
}

.proof-feature:hover { border-color: var(--line-strong); }

.proof-feature video {
  width: 100%;
  aspect-ratio: 16 / 9;
  object-fit: cover;
  display: block;
}

.proof-feature figcaption,
.proof-clip figcaption {
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  gap: 14px;
  padding: 12px 16px 14px;
  background: var(--ink-3);
  border-top: 1px solid var(--line);
}

.proof-meta {
  color: var(--muted);
  font-size: 13px;
  line-height: 1.4;
  text-align: right;
}

.proof-row {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
}

.proof-clip {
  margin: 0;
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  overflow: hidden;
  background: #000;
  transition: border-color 240ms ease, transform 320ms cubic-bezier(.2,.7,.2,1);
}

.proof-clip:hover {
  border-color: var(--line-strong);
  transform: translateY(-2px);
}

.proof-clip video {
  width: 100%;
  aspect-ratio: 9 / 16;
  object-fit: cover;
  background: #000;
  display: block;
}

.route-tag {
  font-family: var(--font-mono);
  font-size: 11.5px;
  font-weight: 700;
  letter-spacing: 0;
  color: var(--accent);
  text-transform: none;
  white-space: nowrap;
}

.route-tag-alt {
  margin-left: 6px;
  color: var(--muted);
  font-weight: 500;
  opacity: 0.85;
}

/* ----- Routes ----- */

.routes-section { background: var(--ink); }

.routes-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 16px;
}

.route-card {
  display: flex;
  flex-direction: column;
  gap: 14px;
  padding: 28px 24px;
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  background: var(--ink-2);
  transition: border-color 200ms ease, transform 200ms ease, background 200ms ease;
}

.route-card:hover {
  border-color: var(--line-strong);
  background: var(--ink-3);
  transform: translateY(-2px);
}

.route-card .route-tag { margin-bottom: 4px; }

.route-card p {
  margin: 0;
  color: var(--muted);
  font-size: 14.5px;
}

.route-list {
  margin: 8px 0 0;
  padding: 0;
  list-style: none;
  display: grid;
  gap: 8px;
  border-top: 1px solid var(--line);
  padding-top: 16px;
}

.route-list li {
  position: relative;
  padding-left: 18px;
  font-size: 13.5px;
  color: rgba(246, 243, 236, 0.78);
}

.route-list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0.62em;
  width: 8px; height: 1px;
  background: var(--accent);
}

/* ----- System ----- */

.system-section {
  background: var(--ink-2);
  display: grid;
  grid-template-columns: minmax(0, 0.95fr) minmax(0, 1.05fr);
  gap: clamp(40px, 6vw, 88px);
  align-items: start;
}

.system-copy {
  position: sticky;
  top: 110px;
}

.artifact-list {
  list-style: none;
  margin: 0;
  padding: 0;
  border-top: 1px solid var(--line);
}

.artifact-list li {
  display: grid;
  grid-template-columns: 56px minmax(0, 1fr);
  gap: 18px;
  padding: 26px 0;
  border-bottom: 1px solid var(--line);
}

.artifact-num {
  font-family: var(--font-mono);
  font-size: 13px;
  font-weight: 500;
  color: var(--muted-2);
  letter-spacing: 0.04em;
}

.artifact-list strong {
  display: block;
  margin-bottom: 4px;
  font-family: var(--font-mono);
  font-size: 16.5px;
  font-weight: 700;
  color: var(--paper);
}

.artifact-list p {
  margin: 0;
  color: var(--muted);
  font-size: 14.5px;
  max-width: 560px;
}

/* ----- Inside ----- */

.inside-section { background: var(--ink); }

.inside-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 16px;
}

.inside-grid article {
  padding: 24px;
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  background: var(--ink-2);
  transition: border-color 200ms ease, background 200ms ease;
}

.inside-grid article:hover {
  border-color: var(--line-strong);
  background: var(--ink-3);
}

.inside-grid p {
  margin: 0;
  color: var(--muted);
  font-size: 14.5px;
}

.inside-grid code {
  color: var(--accent);
  font-size: 12.5px;
}

/* ----- Pricing ----- */

.pricing-section {
  background: var(--paper);
  color: var(--ink);
  padding: clamp(80px, 9vw, 132px) clamp(20px, 5vw, 56px);
  border-bottom: 1px solid var(--line);
}

.pricing-section .eyebrow {
  color: var(--muted-2);
}

.pricing-section .eyebrow::before { background: var(--accent-ink); }

.pricing-card {
  max-width: 980px;
  margin: 0 auto;
  display: grid;
  gap: 0;
  border: 1px solid var(--line-ink-strong);
  border-radius: var(--radius-lg);
  background: #fffdf6;
  overflow: hidden;
}

.pricing-head {
  padding: 40px clamp(28px, 4vw, 56px) 28px;
  border-bottom: 1px solid var(--line-ink);
}

.pricing-head .lede {
  margin: 8px 0 0;
  color: var(--muted-2);
  font-size: 17px;
}

.pricing-body {
  padding: 40px clamp(28px, 4vw, 56px);
  display: grid;
  gap: 28px;
}

.pricing-price {
  display: flex;
  align-items: flex-start;
  gap: 6px;
  font-feature-settings: "tnum";
  color: var(--ink);
}

.price-currency {
  font-size: 32px;
  font-weight: 600;
  margin-top: 14px;
  letter-spacing: -0.02em;
}

.price-amount {
  font-size: clamp(80px, 11vw, 132px);
  font-weight: 700;
  line-height: 0.9;
  letter-spacing: -0.01em;
}

.price-suffix {
  margin-top: 22px;
  margin-left: 8px;
  font-family: var(--font-mono);
  font-size: 12.5px;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  color: var(--muted-2);
}

.pricing-list {
  list-style: none;
  margin: 0;
  padding: 0;
  display: grid;
  gap: 12px;
}

.pricing-list li {
  position: relative;
  padding-left: 28px;
  color: var(--ink);
  font-size: 15.5px;
}

.pricing-list li::before {
  content: "";
  position: absolute;
  left: 0; top: 0.46em;
  width: 16px; height: 8px;
  border-left: 2px solid var(--accent-ink);
  border-bottom: 2px solid var(--accent-ink);
  transform: rotate(-45deg);
}

.pricing-section .button-primary {
  background: var(--ink);
  color: var(--paper);
  justify-self: start;
}

.pricing-section .button-primary:hover { background: #1a1a16; }

.pricing-section .button-price {
  background: rgba(246, 243, 236, 0.16);
  color: var(--paper);
}

.pricing-fineprint {
  margin: 0;
  max-width: 540px;
  color: var(--muted-2);
  font-size: 13px;
}

.pricing-not {
  padding: 28px clamp(28px, 4vw, 56px) 36px;
  background: var(--paper-2);
  border-top: 1px solid var(--line-ink);
}

.pricing-not ul {
  margin: 0;
  padding: 0;
  list-style: none;
  display: grid;
  gap: 10px;
}

.pricing-not li {
  position: relative;
  padding-left: 18px;
  color: var(--muted-2);
  font-size: 14px;
  line-height: 1.5;
}

.pricing-not li::before {
  content: "—";
  position: absolute;
  left: 0; top: 0;
  color: var(--muted-2);
}

.pricing-not strong { color: var(--ink); font-weight: 700; }

/* ----- FAQ ----- */

.faq-section { background: var(--ink); }

.faq-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 12px 18px;
}

.faq-grid details {
  border: 1px solid var(--line);
  border-radius: var(--radius);
  background: var(--ink-2);
  transition: border-color 200ms ease, background 200ms ease;
}

.faq-grid details:hover {
  border-color: var(--line-strong);
}

.faq-grid details[open] {
  background: var(--ink-3);
  border-color: var(--line-strong);
}

.faq-grid summary {
  list-style: none;
  cursor: pointer;
  padding: 18px 22px;
  font-size: 15px;
  font-weight: 600;
  color: var(--paper);
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
}

.faq-grid summary::-webkit-details-marker { display: none; }

.faq-grid summary::after {
  content: "+";
  font-family: var(--font-mono);
  font-size: 18px;
  color: var(--accent);
  transition: transform 200ms ease;
}

.faq-grid details[open] summary::after {
  content: "−";
}

.faq-grid p {
  margin: 0;
  padding: 0 22px 22px;
  color: var(--muted);
  font-size: 14.5px;
}

/* ----- Final CTA strip ----- */

.final-cta {
  padding: clamp(64px, 8vw, 96px) clamp(20px, 5vw, 56px);
  background: var(--ink-2);
  text-align: center;
  border-bottom: 1px solid var(--line);
}

.final-cta-inner {
  max-width: 720px;
  margin: 0 auto;
  display: grid;
  gap: 20px;
  justify-items: center;
}

.final-cta h2 {
  margin: 0;
  font-size: clamp(28px, 3.4vw, 44px);
}

/* ----- Footer ----- */

.site-footer {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 18px;
  padding: 28px clamp(20px, 5vw, 56px);
  background: var(--ink);
  color: var(--muted-2);
  font-size: 12.5px;
}

.site-footer p { margin: 0; }

/* ----- Demo terminal (watch /make-ad run) ----- */

.demo-section { background: var(--ink-2); }

.terminal {
  max-width: 940px;
  margin: 0 auto;
  border: 1px solid var(--line-strong);
  border-radius: var(--radius-lg);
  overflow: hidden;
  background: #07070a;
  box-shadow: 0 30px 80px rgba(0,0,0,0.55);
}

.terminal-chrome {
  display: flex;
  align-items: center;
  gap: 8px;
  padding: 12px 16px;
  background: linear-gradient(180deg, #1a1a16, #0e0e0c);
  border-bottom: 1px solid rgba(255,255,255,0.06);
}

.terminal-dot {
  width: 12px;
  height: 12px;
  border-radius: 999px;
  background: var(--muted-2);
}

.dot-red    { background: #ff5f57; }
.dot-yellow { background: #febc2e; }
.dot-green  { background: #28c840; }

.terminal-title {
  margin-left: 12px;
  font-family: var(--font-mono);
  font-size: 12px;
  color: var(--muted-2);
  letter-spacing: 0.02em;
}

.terminal-body {
  position: relative;
  padding: 26px 28px 32px;
  min-height: 420px;
  font-family: var(--font-mono);
  font-size: 13.5px;
  line-height: 1.65;
  color: var(--paper);
  background:
    radial-gradient(ellipse at top, rgba(215, 255, 72, 0.04), transparent 60%),
    #07070a;
}

.terminal-line {
  display: block;
  white-space: pre-wrap;
  word-break: break-word;
}

.terminal-line.prompt  { color: var(--accent); }
.terminal-line.system  { color: rgba(246, 243, 236, 0.72); }
.terminal-line.success { color: var(--accent); }
.terminal-line.warn    { color: #febc2e; }
.terminal-line.gate    { color: var(--paper); font-weight: 600; padding-top: 6px; }

.terminal-cursor {
  display: inline-block;
  width: 8px;
  height: 15px;
  margin-left: 2px;
  background: var(--accent);
  vertical-align: text-bottom;
  animation: termBlink 1s steps(2) infinite;
}

@keyframes termBlink { 50% { opacity: 0; } }

.terminal-static .terminal-line { opacity: 1 !important; }

/* ----- Hero trust list ----- */

.hero-trust {
  list-style: none;
  margin: 22px 0 0;
  padding: 0;
  display: grid;
  grid-template-columns: repeat(2, minmax(0, max-content));
  gap: 6px 28px;
}

.hero-trust li {
  display: flex;
  align-items: center;
  gap: 8px;
  color: var(--muted);
  font-size: 13.5px;
  line-height: 1.4;
}

.hero-trust span {
  display: inline-grid;
  place-items: center;
  width: 16px; height: 16px;
  border-radius: 999px;
  background: var(--accent-soft);
  color: var(--accent);
  font-size: 11px;
  font-weight: 800;
  line-height: 1;
}

/* ----- Launch eyebrow with pulsing dot ----- */

.eyebrow-launch {
  color: var(--accent);
}

.eyebrow-launch::before { background: var(--accent); }

.eyebrow-pulse {
  width: 7px; height: 7px;
  border-radius: 999px;
  background: var(--accent);
  box-shadow: 0 0 0 0 rgba(215, 255, 72, 0.55);
  animation: livePulse 3.2s ease-out infinite;
  margin-right: 2px;
}

@keyframes livePulse {
  0%   { box-shadow: 0 0 0 0 rgba(215, 255, 72, 0.55); }
  70%  { box-shadow: 0 0 0 10px rgba(215, 255, 72, 0); }
  100% { box-shadow: 0 0 0 0 rgba(215, 255, 72, 0); }
}

/* ----- Headline accent helpers ----- */

.ink-soft { color: var(--muted); font-weight: 600; }

.accent-underline {
  background-image: linear-gradient(to top, var(--accent-soft) 35%, transparent 36%);
  padding: 0 4px;
}

/* ----- Problem section (PAS) ----- */

.problem-section {
  background: var(--ink);
}

.problem-head {
  max-width: 880px;
  margin-bottom: clamp(36px, 4vw, 56px);
}

.problem-head h2 { margin-bottom: 16px; }

.problem-head .lede {
  color: var(--muted);
  font-size: 17px;
}

.pain-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 14px;
}

.pain-card {
  position: relative;
  padding: 28px 26px 26px;
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  background: var(--ink-2);
  transition: border-color 240ms ease, background 240ms ease, transform 320ms cubic-bezier(.2,.7,.2,1);
}

.pain-card:hover {
  border-color: var(--line-strong);
  background: var(--ink-3);
  transform: translateY(-2px);
}

.pain-num {
  font-family: var(--font-mono);
  font-size: 12px;
  font-weight: 600;
  color: var(--muted-2);
  letter-spacing: 0.04em;
}

.pain-card h3 {
  margin: 10px 0 10px;
  font-size: clamp(18px, 1.5vw, 21px);
  line-height: 1.25;
  letter-spacing: -0.01em;
}

.pain-card p {
  margin: 0;
  color: var(--muted);
  font-size: 14.5px;
  line-height: 1.55;
}

.problem-hook {
  max-width: 760px;
  margin: clamp(32px, 4vw, 48px) 0 0;
  padding: 22px 24px;
  border-left: 2px solid var(--accent);
  background: rgba(215, 255, 72, 0.04);
  color: var(--paper);
  font-size: clamp(16px, 1.5vw, 18.5px);
  line-height: 1.5;
}

.problem-hook em {
  color: var(--accent);
  font-style: normal;
  font-weight: 700;
}

/* ----- System section callout ----- */

.system-callout {
  margin-top: 18px;
  color: var(--paper);
  font-size: 14px;
  font-weight: 600;
  letter-spacing: -0.005em;
}

/* ----- Who-it's-for ----- */

.who-section { background: var(--ink-2); }

.who-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 18px;
}

.who-card {
  padding: 28px 26px;
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  background: var(--ink-3);
}

.who-card h3 {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  margin-bottom: 18px;
  padding-bottom: 12px;
  border-bottom: 1px solid var(--line);
  font-size: 14px;
  font-weight: 700;
  font-family: var(--font-mono);
  letter-spacing: 0.04em;
  text-transform: uppercase;
  color: var(--muted);
  width: 100%;
}

.who-for h3 { color: var(--accent); }
.who-not h3 { color: var(--muted); }

.who-card ul {
  list-style: none;
  margin: 0;
  padding: 0;
  display: grid;
  gap: 10px;
}

.who-card li {
  position: relative;
  padding-left: 22px;
  color: rgba(246, 243, 236, 0.84);
  font-size: 14.5px;
  line-height: 1.5;
}

.who-for li::before {
  content: "✓";
  position: absolute;
  left: 0; top: 0;
  color: var(--accent);
  font-weight: 800;
  font-size: 14px;
}

.who-not li {
  color: var(--muted);
}

.who-not li::before {
  content: "—";
  position: absolute;
  left: 0; top: 0;
  color: var(--muted-2);
}

/* ----- Anchoring table ----- */

.anchor-section { background: var(--ink); }

.anchor-table {
  width: 100%;
  border-collapse: collapse;
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  overflow: hidden;
  background: var(--ink-2);
}

.anchor-table th,
.anchor-table td {
  padding: 18px 22px;
  text-align: left;
  vertical-align: top;
  border-bottom: 1px solid var(--line);
  font-size: 14.5px;
  line-height: 1.5;
}

.anchor-table thead th {
  background: var(--ink-3);
  color: var(--muted);
  font-family: var(--font-mono);
  font-size: 11.5px;
  font-weight: 500;
  letter-spacing: 0.05em;
  text-transform: uppercase;
}

.anchor-table tbody th {
  font-weight: 600;
  color: var(--paper);
}

.anchor-table tbody td { color: var(--muted); }

.anchor-cost {
  font-family: var(--font-mono);
  font-weight: 600;
  color: var(--paper);
  white-space: nowrap;
}

.anchor-row-win {
  background: rgba(215, 255, 72, 0.06);
}

.anchor-row-win th { color: var(--paper); }
.anchor-row-win td { color: rgba(246, 243, 236, 0.85); }

.anchor-cost-win {
  color: var(--accent);
  font-size: 18px;
  font-weight: 700;
}

.anchor-table tr:last-child th,
.anchor-table tr:last-child td { border-bottom: 0; }

/* ----- Voice ----- */

.voice-section { background: var(--ink-2); }

.voice-grid {
  max-width: 720px;
}

.voice-copy p:not(.eyebrow) {
  color: rgba(246, 243, 236, 0.82);
  font-size: 17px;
  line-height: 1.65;
  margin-bottom: 18px;
}

.voice-sign {
  margin-top: 24px;
  font-family: var(--font-mono);
  font-size: 13px;
  color: var(--muted);
}

/* ----- Pricing upgrades ----- */

.pricing-price-row {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  flex-wrap: wrap;
}

.pricing-badge {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  padding: 10px 16px 10px 12px;
  border: 1px solid var(--line-ink-strong);
  border-radius: 999px;
  background: #fffdf6;
}

.badge-ring {
  width: 30px; height: 30px;
  border-radius: 999px;
  display: inline-grid;
  place-items: center;
  background: var(--ink);
  color: var(--accent);
  font-weight: 800;
}

.badge-check { font-size: 17px; line-height: 1; font-weight: 700; }

.badge-text {
  display: flex;
  flex-direction: column;
  line-height: 1.15;
  font-size: 12.5px;
  color: var(--muted-2);
  letter-spacing: 0;
}

.badge-text strong {
  color: var(--ink);
  font-size: 14px;
  font-weight: 700;
}

.pricing-tagline {
  margin: -6px 0 0;
  color: var(--ink);
  font-weight: 600;
  font-size: 15px;
}

.pricing-reversal {
  margin: 0;
  padding: 16px 18px;
  border-radius: var(--radius);
  background: rgba(10, 10, 8, 0.05);
  color: var(--muted-2);
  font-size: 13.5px;
  line-height: 1.55;
}

.pricing-reversal strong {
  color: var(--ink);
  font-weight: 700;
}

.pricing-section .eyebrow-launch { color: var(--accent-ink); }
.pricing-section .eyebrow-launch::before { background: var(--accent-ink); }
.pricing-section .eyebrow-pulse {
  background: var(--accent-ink);
  box-shadow: 0 0 0 0 rgba(42, 53, 0, 0.45);
  animation-name: livePulseInk;
}

@keyframes livePulseInk {
  0%   { box-shadow: 0 0 0 0 rgba(42, 53, 0, 0.45); }
  70%  { box-shadow: 0 0 0 9px rgba(42, 53, 0, 0); }
  100% { box-shadow: 0 0 0 0 rgba(42, 53, 0, 0); }
}

/* ----- Final CTA polish ----- */

.final-cta-copy {
  max-width: 600px;
  margin: 0;
  color: var(--muted);
  font-size: 16px;
  line-height: 1.55;
}

.final-cta-trust {
  margin: 4px 0 0;
  color: var(--muted-2);
  font-size: 13px;
  font-family: var(--font-mono);
  letter-spacing: 0.02em;
}

/* ----- Focus ----- */

a:focus-visible,
.button:focus-visible,
summary:focus-visible {
  outline: 2px solid var(--accent);
  outline-offset: 3px;
  border-radius: var(--radius);
}

/* ----- Motion ----- */

/* Scroll-triggered fade-up. Restrained: 18px lift, 640ms ease-out, once. */
/* Scoped under .js so no-JS users see content immediately. */
.js [data-reveal] {
  opacity: 0;
  transform: translate3d(0, 18px, 0);
  transition: opacity 640ms cubic-bezier(.2,.65,.2,1),
              transform 640ms cubic-bezier(.2,.65,.2,1);
  will-change: opacity, transform;
}

.js [data-reveal].is-revealed {
  opacity: 1;
  transform: translate3d(0, 0, 0);
}

/* Hero entry stagger on page load. */
[data-hero-step] {
  opacity: 0;
  transform: translate3d(0, 14px, 0);
  animation: heroIn 720ms cubic-bezier(.2,.65,.2,1) forwards;
}

[data-hero-step="1"] { animation-delay: 80ms; }
[data-hero-step="2"] { animation-delay: 180ms; }
[data-hero-step="3"] { animation-delay: 320ms; }
[data-hero-step="4"] { animation-delay: 440ms; }
[data-hero-step="5"] { animation-delay: 540ms; }
[data-hero-step="6"] { animation-delay: 600ms; }

@keyframes heroIn {
  to { opacity: 1; transform: translate3d(0, 0, 0); }
}

/* Card press feedback. */
.route-card,
.inside-grid article,
.proof-clip,
.proof-feature {
  transform: translateZ(0); /* promote to its own layer for smoother transitions */
}

/* ----- Mobile sticky CTA bar (mobile only) ----- */

.mobile-buy-bar {
  display: none;
  position: fixed;
  left: 12px; right: 12px; bottom: calc(12px + env(safe-area-inset-bottom, 0px));
  z-index: 40;
  align-items: center;
  justify-content: space-between;
  gap: 12px;
  padding: 14px 18px;
  border-radius: 14px;
  background: var(--accent);
  color: var(--ink);
  font-weight: 700;
  font-size: 15px;
  letter-spacing: -0.01em;
  box-shadow: 0 18px 40px rgba(0, 0, 0, 0.45), 0 0 0 1px rgba(10, 10, 8, 0.12);
  transform: translate3d(0, 140%, 0);
  opacity: 0;
  transition: transform 380ms cubic-bezier(.2,.7,.2,1), opacity 220ms ease;
}

.mobile-buy-bar.is-visible {
  transform: translate3d(0, 0, 0);
  opacity: 1;
}

.mobile-buy-bar:active { transform: translate3d(0, 1px, 0); }

.mobile-buy-price {
  font-family: var(--font-mono);
  font-size: 14px;
  letter-spacing: 0.01em;
}

/* ----- Responsive ----- */

/* ----- Responsive ----- */

@media (max-width: 1080px) {
  .system-section { grid-template-columns: 1fr; }
  .system-copy    { position: static; }

  .proof-row      { grid-template-columns: repeat(3, minmax(0, 1fr)); }

  .routes-grid    { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .inside-grid    { grid-template-columns: repeat(2, minmax(0, 1fr)); }

  .voice-grid     { grid-template-columns: 1fr; }
  .who-grid       { grid-template-columns: 1fr; }
  .pain-grid      { grid-template-columns: 1fr; }

  .hero-trust     { grid-template-columns: 1fr; }
}

@media (max-width: 760px) {
  /* MOBILE CORE PRINCIPLE: sticky bottom bar owns buy intent.
     Top header is brand-only (no competing CTA).
     Hero has one button + one text link.
     Trust signals collapse to a single line. */

  .site-header {
    gap: 12px;
    padding: 10px 14px;
    flex-wrap: nowrap;
  }

  .nav-links { display: none; }

  .brand { font-size: 13.5px; }
  .brand-soft { font-size: 12.5px; }  /* shrink so "Creative Studio" still fits */

  /* Hero — tighter padding, smaller h1, less between-element gap */
  .hero {
    padding: 84px 18px 40px;
    gap: 28px;
  }

  h1 {
    font-size: clamp(32px, 9.2vw, 46px);
    line-height: 1;
    letter-spacing: -0.022em;
  }

  h2 {
    font-size: clamp(28px, 7.6vw, 40px);
    line-height: 1.04;
  }

  .hero-copy { font-size: 16px; }
  .hero-fineprint { font-size: 12.5px; }

  /* Hero buttons: ONE primary button. Ghost demotes to underlined text link
     so it stops competing visually with the buy CTA. */
  .hero-actions {
    flex-direction: column;
    align-items: flex-start;
    gap: 14px;
  }
  .hero-actions .button-primary { width: 100%; }

  .hero-actions .hero-secondary {
    width: auto;
    min-height: 0;
    padding: 4px 0;
    background: transparent;
    border: 0;
    color: var(--muted);
    font-size: 14px;
    font-weight: 500;
    text-decoration: underline;
    text-decoration-color: rgba(246, 243, 236, 0.28);
    text-underline-offset: 4px;
  }

  .hero-actions .hero-secondary:hover {
    color: var(--paper);
    text-decoration-color: var(--paper);
    border-color: transparent;
    background: transparent;
  }

  .button { min-height: 48px; }   /* 48px touch target */

  /* Hero trust list: ONE horizontal line, separator-style, no check icons.
     Was 4 stacked lines (~80px of vertical real estate). */
  .hero-trust {
    display: flex;
    flex-wrap: wrap;
    gap: 4px 0;
    margin-top: 16px;
  }
  .hero-trust li {
    font-size: 12.5px;
    color: var(--muted);
    padding: 0;
    gap: 0;
  }
  .hero-trust li > span:first-child { display: none; }   /* drop ✓ chips */

  /* Pipe separators between visible items; hide item 4 to keep it one line. */
  .hero-trust li:nth-child(4) { display: none; }
  .hero-trust li:nth-child(1)::after,
  .hero-trust li:nth-child(2)::after {
    content: "·";
    margin: 0 8px;
    color: var(--muted-2);
  }

  .hero-fineprint { font-size: 12.5px; }

  /* Section padding */
  .section { padding: 64px 18px; }

  /* Proof on mobile: 1 wide commercial + 1 UGC per row */
  .proof-row { grid-template-columns: 1fr; gap: 14px; }
  .proof-feature video { aspect-ratio: 16 / 9; }
  .proof-clip video { aspect-ratio: 4 / 5; }   /* shorter so 3 stacked are skimmable */

  .proof-feature figcaption,
  .proof-clip figcaption {
    flex-direction: column;
    align-items: flex-start;
    gap: 4px;
    padding: 12px 14px 14px;
  }
  .proof-meta { text-align: left; }

  /* Grids */
  .routes-grid,
  .inside-grid,
  .faq-grid {
    grid-template-columns: 1fr;
    gap: 12px;
  }

  .route-card { padding: 22px 20px; }

  /* Pricing */
  .pricing-head,
  .pricing-body,
  .pricing-not {
    padding-left: 20px;
    padding-right: 20px;
  }
  .pricing-head { padding-top: 30px; padding-bottom: 22px; }
  .pricing-body { padding-top: 28px; padding-bottom: 28px; gap: 22px; }
  .pricing-not  { padding-top: 22px; padding-bottom: 28px; }

  .price-amount  { font-size: clamp(64px, 19vw, 92px); }
  .price-currency { font-size: 26px; margin-top: 12px; }
  .price-suffix  { margin-top: 16px; font-size: 11.5px; }

  .pricing-section .button-primary { width: 100%; justify-content: center; }

  /* Footer */
  .site-footer {
    flex-direction: column;
    align-items: flex-start;
    padding-bottom: calc(100px + env(safe-area-inset-bottom, 0px)); /* clear sticky bar */
  }

  .hero-media { aspect-ratio: 16 / 9; max-height: none; }

  /* Show sticky bottom buy bar on mobile only. */
  .mobile-buy-bar { display: flex; }

  /* Problem cards stack — tighter density so 4 cards don't dominate scroll */
  .pain-grid { gap: 8px; }
  .pain-card { padding: 18px 18px; }
  .pain-card h3 { font-size: 16.5px; margin: 6px 0 6px; line-height: 1.25; }
  .pain-card p { font-size: 13.5px; line-height: 1.5; }
  .pain-num { font-size: 11px; }
  .problem-hook {
    font-size: 15px;
    padding: 16px 16px;
    margin-top: 24px;
  }

  /* Final CTA: hide the trust line on mobile (sticky bar provides the trust frame) */
  .final-cta-trust { display: none; }
  .final-cta-copy  { font-size: 15px; }

  /* Terminal demo: tighter on phones, smaller font, less min-height */
  .terminal-body {
    padding: 20px 18px 24px;
    min-height: 360px;
    font-size: 11.5px;
    line-height: 1.55;
  }
  .terminal-title { font-size: 11px; }
  .terminal-chrome { padding: 10px 14px; }

  /* Who-it's-for */
  .who-card { padding: 22px 20px; }

  /* Anchor table → reformat as stacked rows on mobile */
  .anchor-table,
  .anchor-table thead,
  .anchor-table tbody,
  .anchor-table tr,
  .anchor-table th,
  .anchor-table td {
    display: block;
    border: 0;
  }
  .anchor-table { border: 1px solid var(--line); }
  .anchor-table thead { display: none; }
  .anchor-table tbody tr {
    padding: 16px 18px;
    border-bottom: 1px solid var(--line);
  }
  .anchor-table tbody tr:last-child { border-bottom: 0; }
  .anchor-table tbody th {
    padding: 0 0 6px;
    font-size: 14.5px;
  }
  .anchor-table tbody td {
    padding: 0 0 4px;
    font-size: 14px;
  }
  .anchor-cost { display: inline-block; padding-top: 4px; }
  .anchor-row-win { background: rgba(215, 255, 72, 0.08); }
  .anchor-cost-win { font-size: 20px; }

  /* Voice */
  .voice-copy p:not(.eyebrow) { font-size: 16px; }

  /* Pricing upgrades */
  .pricing-price-row { flex-direction: column; align-items: flex-start; gap: 16px; }
  .pricing-badge { align-self: stretch; justify-content: flex-start; }
  .pricing-reversal { font-size: 13px; }
}

@media (max-width: 380px) {
  h1 { font-size: 30px; }
  .pricing-head, .pricing-body, .pricing-not {
    padding-left: 18px; padding-right: 18px;
  }
  .price-amount { font-size: 60px; }
  .mobile-buy-bar { padding: 13px 16px; font-size: 14.5px; }
  .mobile-buy-label { font-size: 14.5px; }
}

@media (prefers-reduced-motion: reduce) {
  *,
  *::before,
  *::after {
    scroll-behavior: auto !important;
    transition-duration: 1ms !important;
    animation-duration: 1ms !important;
    animation-iteration-count: 1 !important;
  }
  [data-reveal] {
    opacity: 1 !important;
    transform: none !important;
  }
  [data-hero-step] {
    opacity: 1 !important;
    transform: none !important;
  }
}